Wear What You Love
Hand-drawn designs on buttery soft cotton – these tees are made to stand out.


Why Roobear?
Roobear, All Day Long
Let customers speak for us

Hi there!
I'm Mira, founder of Roobear Kids.
Roobear was born out of a desire to fill a niche for our littlest loves: adorable, comfortable, sustainable, hypoallergenic and breathable sleepwear and playwear.
I hope you love your piece as much as we do.
We take safety seriously around here.
Roobear products undergo rigorous safety testing for toxins, small parts/choking hazard, and flammability. Our sleepwear also meets North American government safety standards (Health Canada, CPC, CPSIA) for safe fit, giving parents peace of mind.