[{"id":631511974178,"handle":"community-favourites","updated_at":"2025-09-05T12:14:00-07:00","published_at":"2024-11-24T16:13:34-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Best-Sellers: Community Favourites","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eLoved by little ones and their grown-ups. These are the pieces that keep coming back by popular demand – tried, tested, and Roobear-approved. From best-selling prints to must-have basics, these are the styles that have earned a spot in your cart, time and time again.\u003c\/p\u003e","image":{"created_at":"2024-11-24T16:13:33-08:00","alt":null,"width":2572,"height":2572,"src":"\/\/www.roobearkids.com\/cdn\/shop\/collections\/emergencysnowmen-31.jpg?v=1732493614"}},{"id":643841589538,"handle":"daywear-summer-edition","updated_at":"2025-09-05T12:14:00-07:00","published_at":"2025-05-26T11:39:22-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Daywear: Summer Edition","body_html":"\u003cp data-start=\"45\" data-end=\"251\"\u003eEasy, breathable pieces for play, rest, and everything in between. Rompers and matching sets made for summer days, in soft fabrics and go-to colours you’ll reach for again and again.\u003c\/p\u003e","image":{"created_at":"2025-05-26T11:40:02-07:00","alt":null,"width":1536,"height":1536,"src":"\/\/www.roobearkids.com\/cdn\/shop\/collections\/A2B40F8D-8D75-461A-BB62-56658B7711C1.jpg?v=1748284802"}},{"id":649883746594,"handle":"summer-sale","updated_at":"2025-09-05T12:14:00-07:00","published_at":"2025-09-03T12:29:57-07:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"End of Summer Sale","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eOnly for our Roobear insiders — shop summer favourites at special prices before they’re gone for good. This private sale is shared exclusively with our broadcast channel and newsletter community. Limited pieces, limited time.\u003c\/p\u003e","image":{"created_at":"2025-09-04T12:35:50-07:00","alt":null,"width":1536,"height":1536,"src":"\/\/www.roobearkids.com\/cdn\/shop\/collections\/Tezza-0493_4fcd6b5a-c51b-4fbc-8ba6-44fbdb29cc18.jpg?v=1757014550"}}]
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Our waffle cotton sets are perfect for sunny days and backyard play. Made from 100% cotton with a breathable, textured feel, they’re lightweight, durable, and designed for all-day comfort – complete with functional pockets and a drawstring waistband for the perfect fit.
Care Note: This piece is made from a cotton woven waffle fabric, which may shrink if put in the dryer. To maintain fit and longevity, we recommend laying flat or hanging to dry.
Everything you need to know ↓
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Practical Pieces
Designed for everyday wear—comfortable, practical, and made to keep up with real life.
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Let customers speak for us
from 1268 reviews
PJ Hunt Success!
I have a very tall and muscular 4 year old girl and so many pjs are hard to pull over her head, over her ankles and she grows out of them so fast! I LOVE the fit of Roobear PJ’s SO much and so does she! The tops are longer and not so tight around the belly (like most we have tried). They are extremely soft and if she’s comfortable & happy, so am I! Also such a huge win that the prints are ADORABLE. Will definitely be buying more in the future and passing the ones we already own to her little sister :)
this fleece is amazing!!! I would recommend sizing up though. My son is 2.5 and on the smaller side and he could’ve gotten away with a larger size for longer wear! Luckily his younger brother will be able to wear it too. Going to grab a larger size for next year too :)
My oldest is long and slim so it is hard to find PJs for him that don't slide right off. These are really great. 6t from places like Old Navy are too short on him but these are a really great fit. I can tell I'll get to use these for my daughter and then my nieces because the quality is impressive. Thanks so much.
We usually buy Kyte brand. But one of my friends posted about Roobear and we tried it out and haven’t turned back! Better quality, longer lasting, and I love how thick the cuffs on the arms and legs are!
I’m very happy with all the onesies and pjs I’ve ordered from Roobear! I have recommended them to my mom friends as well as to people looking to buy baby gifts! Great quality and fair pricing! Highly recommend!
I got holiday pajamas and a sleep sack from Roobear. This was my first time ordering. It is the softest material! And the quality is excellent. I got the 2.5 TOG sleep sack and it is so cozy and warm. Happy to support them in the future.
I love all the pieces I’ve ordered from Roo bear. From the day wear to the pajamas… everything is such great quality! Always great communication with Mira as well.
Ordered a pair of pjs and chose local pick up at oh baby and when I saw the jackets in person I had to snag one! So adorable and well made! Softest jammies ever. Will definitely be buying more.
I just got my second order from Roobear and my daughter loves them just as much as the first time. “Mommy they’re so soft!” They are true to size and so soft and stretchy which allows room to grow. Plus the new daywear is so cute!!
These pj’s are so soft and have the cutest prints. My kids still have their last years Christmas jammies in constant rotation and I can’t see it being any different with these ones! So excited to match with my kids!
By far our favourite summer set! My go to for our toddler every time it comes out of the wash!
S
Shayna Fluker
The cutest set ever!!
The waffle set of your dreams! The stripe colour combo is so cute.. and a waffle material that feels comfortable and also holds quality. Love it!
C
Chantelle Miller
We LOVE everything Roo Bear
My daughters closet has quickly become 90% Roo Bear! Why? Because it’s effortlessly cool & the quality is unmatched! We have everything from pjs to swim! I am blown away by all of it ! Forever a Roo Bear house hold !
K
Kayla Berardi
Awesome product!
Love the feel of the material! The cutest collections
J
Justine
Very cute!
These sets are so cute! Picked up the golden hour and blue set. I think the golden hour set looks like a more mustardy colour in person though. The waffle fabric feels like it will be really nice for summer time. I recommend!